Lead and Lift

Summit Series 02: Ashley Cook - How to Write Powerful Sales Material that Works

Episode Summary

Exclusive Series! This 15 episode series gives listeners a sneak peek into a dream come true. Hear from successful leaders, teachers, and entrepreneurs that took part in the first-ever 2021 Lead and Lift Summit, offering expert advice on communication, leadership, life, business, and more.

Episode Notes

About Ashley Cook: As a survivor of corporate America, Ashley Cook knew there was more to life than a cubicle. After 13 years of sales, marketing, and analytics, the winds of change finally blew. Ashley decided it was time for new beginnings.

But she didn't want to abandon her experience. So, she repurposed it. Instead of partnering with major corporations, Ashley shifted into serving emerging brands and small business owners.

Always a lover of a good story, Ashley now partners with mission-driven entrepreneurs. She does this through copywriting, copy coaching, and retail storytelling.

Over the course of her career, Ashley has written for solopreneurs and major Fortune 500 companies. She's worked in a myriad of industries, from health and hygiene to fitness, food, and coaching. She’s developed copy for multi-million dollar brands, social media influencers, and small start-ups.



In this episode, Chabidaye and Ashley discuss:

 



Key Takeaways:

 



" Copywriting at its heart is writing to persuade someone to take a certain action, whether that's double tap to like this post or go sign up for your free ticket here." —  Ashley Cook



Connect with Ashley Cook:

Instagram: https://www.instagram.com/asapcopy.co/

 Website: https://www.ashleycook.co/

 LinkedIn: www.linkedin.com/in/ashleycookwrites


CONNECT WITH CHABIDAYE:

Facebook: https://www.facebook.com/chabidaye.ramnath.3

Instagram: https://www.instagram.com/leadandlift/

Website: https://leadandlift.com/

LinkedIn: https://www.linkedin.com/in/chabidayejaglalramnath/

Show notes by Podcastologist: Chabidaye Jaglal Ramnath

Audio production by 

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